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Photo: Dirk Engelhardt

04 April 2010

HOW MANY BILLBOARDS? Art In Stead

MAK Center for Art & Architecture is pleased to present its most ambitious project to date: How Many Billboards? Art in Stead. This large-scale urban outdoor exhibition debuts 21 newly commissioned artworks, presented simultaneously on billboards in Los Angeles from February - April, 2010.

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URBAN SCREENS a project by Urban Media Research Berlin, investigates how the currently commercial use of outdoor screens and related infrastructure for digital moving images in urban space can be broadened with cultural content. We address cultural fields as digital media culture, urbanism, architecture and art. We want to network and sensitise all engaged parties for the possibilities of using the digital infrastructure for contributing to a lively urban society, binding the screens more to the communal context of the space and therefore creating local identity and engagement. The integration of the current information technologies support the development of a new integrated digital layer of the city in a complex merge of material and immaterial space that redefine the function of this growing infrastructure of digital moving images.

This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.